The collaboration, which began in October 2018, has seen the successful implementation of the Blink Parametric flight disruption real-time assistance solution across eight Canadian provinces.
Blue Cross, recognised as a trusted insurance partner, was the first to introduce Blink Parametric’s innovative platform to the Canadian market. The solution, designed to address the challenges of flight delays and cancellations, is currently operational in key provinces, including Ontario, Québec, Alberta, Saskatchewan, Nova Scotia, New Brunswick, Newfoundland & Labrador, and Prince Edward Island.
Blink Parametric CEO, Sid Mouncey, commenting on the deal said, “Blue Cross backed us right out of the gate in 2018, and was the first brand in Canada to use our innovative platform to assist insured travellers experiencing flight delays or cancellations. Their decision was prescient back then, ahead of the unprecedented global travel turmoil that was to follow. This agreement speaks volumes for the strength of our long-term collaboration and growth over the past five years. I’m proud of the great teamwork and look forward to the next chapter of serving the Canadian market.”
The Blink Parametric flight disruption solution simplifies the process for travellers by requiring them to register their flight details before departure. The platform then monitors the flights in real-time, automatically notifying travelers of any delays or cancellations in accordance with policy terms. This proactive approach enables travelers to make instant choices, which may include cash pay-outs, lounge access, or other options aimed at mitigating the stress and consequences of travel disruptions.
“Our teams ensure that our policy holders enjoy travelling with confidence and peace of mind, whether they are exploring Canada or the world,” said Tim Bishop, Managing Director, Blue Cross of Canada.
He added: “Millions of Canadians trust that the travel coverage we offer delivers the assistance they need and we are excited to continue our successful partnership.”
