ManageMy and INSTANDA have announced a strategic partnership to help carriers launch products faster and serve policyholders better. The partnership connects ManageMy's Deep Front-End with INSTANDA's no-code core, giving carriers a faster, connected path to modern digital experiences across both life and P&C lines.

Carriers across life and P&C share a common obstacle: legacy systems that slow claims processing, disconnect workflows, and hinder policyholder self-service. ManageMy and INSTANDA address these obstacles from two directions. INSTANDA's no-code core lets carriers design, launch, and change products, and runs policy administration, while ManageMy's Deep Front-End delivers a unified customer, agent, and carrier experience layer on top. Together, the platforms give carriers a connected, no-code stack, without requiring a core system replacement.
Stuart Johnston, chief revenue officer of ManageMy, said carriers no longer needed to choose between a modern core and a modern front end.
"Carriers don't need to choose between a modern core and a modern front end. This partnership gives them both from day one. Teams can move faster without adding technical debt," said Johnston.
The integration is designed to serve carriers regardless of product line. Life carriers gain a configurable path from underwriting through in-force servicing, while P&C carriers benefit from faster product iteration and claims-ready workflows. Because both platforms are no-code, carriers can configure products and experiences without lengthy development cycles or added engineering overhead.
Will Wood, director of client solutions and growth at INSTANDA, said carriers should be able to change a product in days rather than months.
"Carriers should be able to change a product in days, not months. Our no-code core paired with ManageMy's experience layer gives life and P&C teams one connected way to build, sell, and service. That is how carriers keep pace with what their customers now expect," said Wood.
The partnership is also designed to shorten implementation timelines. Carriers already running INSTANDA's core can adopt ManageMy's experience layer without re-platforming, and carriers using ManageMy's Deep Front-End can configure products and workflows on INSTANDA's no-code core without a long development cycle. The result is a single connected experience for policyholders, agents, and carrier teams, which can reduce total cost of ownership.

