Having entered the UK market in mid-2023, Cowbell initially introduced its standalone cyber insurance program, Cowbell Prime One. The company’s decision to broaden its coverage reflects a commitment to providing comprehensive protection for mid-sized businesses facing the growing challenges of cyber threats.This development positions Cowbell as a key player in the UK cyber insurance sector, offering tailored solutions to businesses operating in the mid-market segment.
The extended coverage is set to address the unique cybersecurity needs of these enterprises, providing a robust defense against cyber risks.Since the launch of Cowbell Prime One, the company has been dedicated to delivering innovative and adaptive cyber insurance solutions. This latest expansion further solidifies Cowbell’s commitment to safeguarding UK businesses against the evolving landscape of cyber threats, reinforcing its position as a trusted partner in the realm of cybersecurity insurance.
Speaking about the move, Simon Hughes, VP and general manager for Cowbell UK, said: “Our decision to expand cybersecurity coverage to companies with an annual turnover of up to £1 billion stems from the demand for advanced cybersecurity solutions we’ve observed in the mid-market segment, where the traditional InsurTech offerings often fall short.”
He added: “As cyber attacks increase year-after-year, both in the UK and globally, business owners are often left guessing how to better protect their businesses against these pressing threats.”
