Cover Genius Announces Partnership with Leading Indian Travel Platform, EaseMyTrip
Cover Genius Announces Partnership with Leading Indian Travel Platform, EaseMyTrip
EaseMyTrip.com, one of India’s largest online travel platforms, has announced its new partnership with embedded protection insurtech, Cover Genius.
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The partnership is the third major collaboration for Cover Genius, following partnerships with SKY Airline and Spirit Airlines.

According to reports, by integrating with XCover, Cover Genius’ global distribution platform, EaseMyTrip customers can add Cancel For Any Reason (CFAR) travel protection along with the embedded comprehensive travel protection when they book their tickets. Customers will also benefit from XCover’s end-to-end customer experience that handles all of the customers’ needs – from the initial sale to administration and claims.  

A recent survey conducted by Momentive.ai, commissioned by Cover Genius, revealed that 13% of Indian travelers who made a claim for pandemic-related reasons were not covered despite purchasing travel insurance for pandemic protection.  Furthermore, 32% of Indian travelers would prefer to buy protection from embedded sources like their travel provider, agent or airline ‒ rather than traditional insurance sources such as credit cards, which deliver a significantly lower post-claim NPS (Net Promoter Score).

Speaking about the partnership, Rikant Pitti, Co-Founder, EaseMyTrip, said, “With an increase in demand for domestic and international travel, Cover Genius has the global expertise we needed to curate tailor-made protection, backed by AI, that offers customers seamless experiences and flexibility. CFAR is a one-of-a-kind solution that will assure our customers in unforeseen circumstances.”

Barney Pierce, SVP, Strategic Partnerships, APAC for Cover Genius concluded, “Travel protection is no longer an after-thought but a must-have, and not only that, it must now be fit-for-purpose, ready to serve and encourage travelers with protection that covers all manner of uncertainties and ‘what-ifs’.”

He added: “We are excited to partner with EaseMyTrip and offer its customers innovative and bespoke products that are dynamically priced and easily accessible.”

Author: Joanna England

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