American Farmers & Ranchers Insurance Partners with ZestyAI to Revolutionise Property Risk Management
American Farmers & Ranchers Insurance Partners with ZestyAI to Revolutionise Property Risk Management
American Farmers & Ranchers Mutual Insurance Company (AFR), a leading provider of rural insurance in Oklahoma for over a century, has announced a strategic partnership with ZestyAI, a pioneer in AI-driven climate and property risk analytics.

The collaboration aims to enhance AFR’s property risk assessment capabilities and streamline its underwriting processes through advanced aerial imagery and peril-specific risk modeling.

ZestyAI’s platform, with nearly 100% aerial imagery coverage across the contiguous U.S., delivers exceptional image quality and granular risk insights for perils such as wildfire, wind, and hail. This enables AFR to assess property risks with unprecedented precision.

Kimball Lynn, Director of Underwriting & Operations at AFR, highlighted the transformative potential of ZestyAI’s technology. “While our primary focus was aerial imagery, we quickly realised that ZestyAI’s solutions for assessing peril-specific risks like wind, hail, and wildfire made them a multifaceted underwriting solution,” Lynn said. “In Oklahoma, where wind and hail are constants, their severe convective storm risk-scoring capabilities stood out. The shift to more accurate, up-to-date imagery has significantly improved our underwriting approach.”

Lynn also praised ZestyAI for its intuitive platform, seamless onboarding process, and consistent support, which have contributed to a strong and effective partnership.

Many insurers face challenges with aerial imagery providers that offer limited coverage, particularly in rural areas, and rely on outdated visuals. ZestyAI addresses these gaps by integrating data from all major aerial imagery providers, ensuring nearly 100% hit rates with current imagery. This comprehensive approach allows insurers to assess property risks more accurately, considering factors like roof quality, lot debris, and driveway conditions.

Attila Toth, Founder and CEO of ZestyAI, commended AFR’s commitment to innovation. “AFR’s foresight in preparing for emerging risks sets an example for other carriers and demonstrates their dedication to protecting their communities. We’re proud to partner with a company that shares our commitment to proactive, data-driven risk management,” Toth said.

With this partnership, AFR is poised to further its mission of providing reliable insurance coverage to Oklahoma’s rural communities, leveraging cutting-edge technology to better manage risks and adapt to the evolving landscape of property insurance.

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