Acuity Insurance has announced a planned leadership transition, naming Melissa Winter as its new President and CEO, following the retirement of longtime chief executive Ben Salzmann. Winter, who joined Acuity in 1998 and has served as president since 2023, takes over the reins as Salzmann steps down, though he will remain a member of the company’s board of directors.

“Melissa is an exceptional leader. Her deep knowledge of our business, strategic vision, commitment to our people, and strong relationships with agents and customers make her the right person to guide Acuity forward. I know under her continued leadership, Acuity will thrive as an industry leader, an exceptional place to work, and a valued partner in the marketplace,” Salzmann said.

Winter reflected on her appointment, stating: “Ben’s leadership helped shape Acuity into the strong, respected company it is today, and I am deeply grateful for his mentorship and partnership. It’s an honor to lead this organization into its next chapter. With a strong foundation, exceptional people, and trusted relationships with our agents and customers, we are well positioned to continue Acuity’s momentum.”

The insurer has also expanded its executive team as part of the transition, strengthening leadership across underwriting, finance, marketing, and distribution. Lisa Mauer, Chair of Acuity’s Board, commented on the changes: “As Acuity enters its next chapter, it does so on a foundation of strength, integrity, and heart. Ben’s leadership has left an extraordinary mark on Acuity, and the Board sincerely appreciates the decades of service and dedication he brought to the organization. We are equally confident in Melissa as she steps into this expanded role. Her deep experience within the organization and her leadership over the past several years position Acuity for continued success.”

The leadership shake-up is part of Acuity’s broader strategy to ensure continued growth, foster innovation, and maintain strong relationships with its agents and customers, positioning the insurer to thrive in an evolving market.