NEAT Protect has partnered with Visa to enhance insurance and medical assistance services embedded within Visa card offerings, as part of a broader push towards digital-first protection experiences.
Through the collaboration, Visa cardholders will gain access to new insurance features, streamlined digital claims processes, and personalised protections powered by AI-driven insights. The rollout will begin in France, where Visa’s embedded insurance programmes already cover more than 25 million cardholders, before expanding across Europe.
The partnership builds on existing card-linked insurance programmes, aiming to improve user experience through greater transparency, faster claims handling, and more tailored coverage options.
Florence Mélique said: “Insurance and assistance play a key role in the value a Visa card delivers to cardholders. In France alone, our embedded insurance programs already protect more than 25 million cardholders, both consumers and business owners. As usage scales, expectations are changing – cardholders want clarity, personalisation and faster, digital-first claims experiences. Through our partnership with Neat, we are reinventing card-embedded insurance by combining Visa’s scale and trust with next-generation technology. This partnership allows us to deliver more intuitive, more transparent and more relevant protection, reinforcing the Visa card as an everyday companion that brings real, high-value benefits well beyond payments.”
Maximilien Dauzet added: “The opportunity to partner with a world leader in its sector like Visa is a clear recognition of our unique positioning in embedded insurance. This collaboration with a global leader is a milestone for Neat that fuels our ambition to significantly grow our presence in Europe as a new leader and key player in our sector. It demonstrates our ability to deliver an embedded insurance infrastructure on a European scale, with high standards of transparency, speed and reliability. Visa recognized Neat’s innovative edge and its ability to design tailor-made, customer-centric products.”
The deal highlights continued momentum in embedded insurance, as insurers and technology providers partner with global platforms to deliver protection seamlessly within everyday financial products.
