Lanthiez will serve as Country Launcher, overseeing the growth of Feather’s digital insurance services for expatriates in the French market, which is projected to reach a value of USD 234.78 billion by the end of 2025.
Lanthiez brings a strong background in insurance and market expansion, having previously served as Head of Go-to-Market at Embea, where he focused on embedded life insurance. Prior to that, he was CEO for France at Mutumutu. His career began in consulting before transitioning into the startup ecosystem.
In his new role, Lanthiez will be responsible for strengthening relationships with insurance carriers and developing local partnerships to drive customer acquisition. His focus will be on tailoring insurance solutions to meet the needs of expats relocating to France.
“Eloi really understands insurance like few others,” said Rob Schumacher, CEO and co-founder of Feather. “Having launched an insurance company in France and led GTM strategy for an embedded insurer in Germany, he’s uniquely positioned to help us build the kind of long-lasting partnerships we need. He’ll play a vital role as we expand further across Europe.”
Feather currently offers expat health insurance, travel health insurance, and life insurance in France, with plans to launch private health and home insurance in the near future. The company is officially accredited by Orias to operate as an insurance broker in France.
France remains a key market for expats, with over 5.6 million foreigners residing in the country as of 2023, including an estimated 170,000 British citizens.
“Feather has already transformed the insurance experience for expats in Germany,” said Lanthiez. “I’m excited to lead our entry into France, making it easier for newcomers to navigate the complex insurance landscape. With Feather, expats can avoid the administrative headaches and access tailored coverage in a language they understand.”
Lanthiez’s appointment follows the recent hiring of Jaime Sanz Alvarez to head Feather’s operations in Spain. In 2024, the company raised $6 million to support its European expansion, building on its mission to offer portable, customer-centric insurance solutions for expats across the continent.
