Acrisure has launched Asero Insurance Services, a new specialty managing general agency (MGA) platform that brings together several of its US programme administrators under a single brand as the global fintech company continues to expand its specialty underwriting operations.
The new platform has been established to unify Acrisure's specialist underwriting businesses while preserving the expertise, relationships and market focus that have driven their success.
Initially, six of Acrisure's US MGAs will transition to the Asero brand, with additional businesses expected to join over time. Collectively, Acrisure owns 13 MGAs in the United States, underwriting more than $1 billion in annual premium.
Building a Unified Specialty Underwriting Platform
According to Acrisure, Asero combines specialised underwriting expertise with shared access to data analytics, actuarial resources and technology to support the underwriting of complex and hard-to-place risks.
The platform also benefits from centralised corporate services, including legal, regulatory, finance, accounting and human resources, allowing underwriting teams to focus on product development and risk selection.
The MGAs operate under delegated authority agreements with independent insurance carriers, enabling them to underwrite and issue policies on behalf of insurer partners.
Broad Commercial Insurance Portfolio
Asero provides insurance solutions for small and medium-sized businesses across a range of specialist sectors, including:
- Commercial motor
- Logistics
- Commercial property
- Security and alarm contractors
- Artisan contractors
- Snow and ice removal
Its portfolio spans property, casualty, workers' compensation and other specialist commercial insurance products distributed through retail brokers, wholesale brokers and alternative distribution channels.
Preserving Specialist Expertise
Chris Bressette, Chief Underwriting Officer at Acrisure, said the new platform combines shared capabilities with the specialist expertise that has defined the company's MGA businesses.
"Asero combines specialised underwriting expertise with deep data, analytics, and claims insight across a select group of businesses and categories. This framework allows us to draw on our shared expertise while preserving the specialisation and trusted relationships that have always defined our teams."
Adrian Jones, Head of Underwriting and Specialty Retail at Acrisure, said Asero represents the next stage in integrating the company's MGA acquisitions.
"Asero is the next step in unifying nearly 20 acquisitions into a single underwriting platform. Each program within Asero is run by a team of professionals with deep experience in a particular product or class of business. At Asero, underwriting comes first."
Continuing Specialty Expansion
The launch of Asero follows Acrisure's recent introduction of Ascendri Insurance Services and its acquisition of property MGA Vave, underscoring the company's strategy of expanding its specialty underwriting capabilities through both acquisitions and platform integration.
By consolidating its MGA operations under a unified brand while maintaining specialist underwriting expertise, Acrisure aims to strengthen operational efficiency, enhance analytical capabilities and support continued growth across the US specialty insurance market.
